Privacy Policy

Effective Date: [Current Date]

This Privacy Policy explains how **Your Name** (“Sales Professional,” “we,” or “us”), affiliated with **Your Dealership**, collects, uses, and safeguards personal information through this microsite (the “Site”). The Site is powered by CarSalesSoftware, which provides the CRM and marketing automation technology that supports its functionality.

1. Information We Collect

We may collect the following categories of information from visitors and customers:

• Contact Information: Name, email address, phone number, city, and state.
• Vehicle Information: Current vehicle details, desired make/model, trade-in information, and purchase timeline.
• Referral Information: Name and contact details of individuals referred to **Your Name** through the referral page or campaign.
• Service Interactions: Text messages, calls, emails, or survey responses submitted through CarSalesSoftware forms.
• Technical Data: IP address, browser type, and analytics data collected to improve site performance and prevent fraud.

2. How We Use the Information

• To respond to inquiries, schedule appointments, and assist with buying, selling, or trading vehicles.
• To deliver SMS/MMS and email updates about your requests, appointments, or referral status.
• To improve the functionality, security, and user experience of the microsite.
• To comply with applicable laws, such as TCPA (Telephone Consumer Protection Act) and CAN-SPAM requirements.

3. SMS, MMS, and Email Communications

By submitting your information, you agree to receive communication from **Your Name** and **Your Dealership** through text message, email, or phone call. Message frequency varies. Standard message and data rates may apply. You may opt out at any time by replying **STOP** to a text message or by emailing [email protected].

Consent to receive messages is **not a condition of purchase**. All messages are facilitated through CarSalesSoftware’s secure platform to ensure compliance and data security.

4. Information Sharing

• We do not sell or rent your personal data.
• Your information may be shared only with:
  • The dealership **Your Dealership** for legitimate business purposes;
  • Service providers and technology partners (e.g., CarSalesSoftware) who help us operate this microsite;
  • Law enforcement or regulators when required by law or to protect against fraud or misuse.

5. Cookies and Analytics

This Site may use cookies or tracking pixels for analytics, retargeting, and performance monitoring. These technologies do not store sensitive data and can be disabled in your browser settings if desired.

6. Data Security

We use administrative, technical, and physical safeguards to protect your information. CarSalesSoftware encrypts stored data and restricts access to authorized personnel only. However, no online system is completely secure; submitting information online is done at your own risk.

7. Data Retention and Your Rights

Personal data is retained only as long as necessary to fulfill the purposes stated in this policy or to comply with legal obligations. Under applicable privacy laws (including CCPA and GDPR where applicable), you may request:

• Access to the personal data we hold about you;
• Correction of inaccurate information;
• Deletion of your personal data, unless we must retain it for legal compliance;
• Withdrawal of consent for marketing communications.

To make such a request, contact **Your Name** at [email protected].

8. Third-Party Links

This Site may contain links to third-party websites (e.g., manufacturer pages, credit applications, or review platforms). We are not responsible for the privacy practices or content of those websites.

9. Children’s Privacy

This Site is not intended for individuals under 18 years of age. We do not knowingly collect personal data from minors. If you believe a child has submitted personal information, contact us to request deletion.

10. Updates to This Policy

This Privacy Policy may be updated periodically. The “Effective Date” at the top will reflect the most recent revision. Substantial updates will be posted prominently on this page.

11. Contact Information

Questions or concerns about this Privacy Policy can be directed to:

Sales Professional: Your Name
Email: [email protected]
Phone: Your Name
Affiliated Dealership: Your Dealership, City, Massachusetts